Marketing In Twenty Minutes (Or Less)

Let's face it, when it comes to getting things done, most people want to do it either quick or easy (ok, sometimes both).

If you have a strategy in place and take the time to build some semblance of (loyalty) - and yes, that can be either online, offline or both - you can push your marketing to be cheap and easy (sort of). The truth is (and there's no big insight here) that the best brands have built up enough equity within their audience that a lot of the tactical execution can become...