BP's Latest PR Tactic: Buying Gulf Oil Disaster-Related Links on Google

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Search any of these phrases on Google: oil spill, BP, or Deepwater Horizon. Take a look at the sponsored link on top of the page. It doesn't direct you towards, say, an oil disaster recovery group or news about the spill's impact on the Louisiana economy. In each case, the sponsored link goes to BP's Gulf of Mexico response page--essentially, BP's propaganda page about the Deepwater Horizon disaster.

BP doesn't deny the PR tactic. In an interview with The Fiscal Times, a BP spokesperson...

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Published on June 08, 2010 17:03
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