Facebook Rolls Out Insights Analytics Tools: Now You Can Tell Who "Likes" What

Announced back at the f8 conference, the Insights dashboard is a revamped set of analytics on (anonymized) user data. It's mostly targeted at app developers, publishers, and content owners who use Facebook and want to know what their audience likes so they can, you know, keep doing that.

The tools show mostly sharing data, in terms of broad demographics--which stories males of a certain age emailed, or "Liked," that kind of thing. Those demographics include gender, age, country, city, and...