Out early, out often.
"LOVE BETWEEN THE LINES releases October 15!"
Except wait! RT Magazine just gave it 4.5 stars. By the time 10/15/13
rolls around, anyone who read the review ("The characters are colorful
and animated, befitting a thrilling story line") will have forgotten all about the book.
What to do? How about a Shhh temporary sale? So for anyone who read RT
Magazine, or who reads this post, here's a link to a pre-wide-release lower price.
The above paragraph is the note I just put up at Facebook. Welcome to my new book's non-release release (or soft opening as we in the new business trade call it, I think).
Here's where it's happening:
1. At this blog (hi!!)
2. On facebook
3. At my webpage that doesn't change much--but did for this occasion.
and
4. RT Magazine, electronic October edition, which mentions the book as available at my webpage.
I also just posted a single twitter about it.
Otherwise, I think we'll all just go about our business and pretend that October is the book's release day. Maybe this promo-in-monthly-chunks will keep us all from loathing mention of this book.
So shhh. Go get the book for a dollar less than it will be once it really does release. Would that be a hard opening?
All I know is that my all-important wall calendar, that never lied to me except that one time about the dentist appointment that really was at 2:30 (Hey, I thought it was a joke) is lying now. The book LOVE BETWEEN THE LINES won't just be released October 15. It's out Now! Now! NOW! Sorta.
Except wait! RT Magazine just gave it 4.5 stars. By the time 10/15/13
rolls around, anyone who read the review ("The characters are colorful
and animated, befitting a thrilling story line") will have forgotten all about the book.
What to do? How about a Shhh temporary sale? So for anyone who read RT
Magazine, or who reads this post, here's a link to a pre-wide-release lower price.
The above paragraph is the note I just put up at Facebook. Welcome to my new book's non-release release (or soft opening as we in the new business trade call it, I think).
Here's where it's happening:
1. At this blog (hi!!)
2. On facebook
3. At my webpage that doesn't change much--but did for this occasion.
and
4. RT Magazine, electronic October edition, which mentions the book as available at my webpage.
I also just posted a single twitter about it.
Otherwise, I think we'll all just go about our business and pretend that October is the book's release day. Maybe this promo-in-monthly-chunks will keep us all from loathing mention of this book.
So shhh. Go get the book for a dollar less than it will be once it really does release. Would that be a hard opening?
All I know is that my all-important wall calendar, that never lied to me except that one time about the dentist appointment that really was at 2:30 (Hey, I thought it was a joke) is lying now. The book LOVE BETWEEN THE LINES won't just be released October 15. It's out Now! Now! NOW! Sorta.

Published on August 14, 2013 21:33
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