16 questions for free agents

If you're starting out as an entrepreneur or a freelancer or a project manager, the most important choice you'll make is: what to do? As in the answer to the question, "what do you do?"

Some questions to help you get started:

Who are you trying to please?

Are you trying to make a living, make a difference, or leave a legacy?

How will the world be different when you've succeeded?

Is it more important to add new customers or to increase your interactions with existing ones?

Do you want a...