Cheese cow? Shiksa? Wait, it rhymes with "Fresca."

I'm pretty sure that by now everyone on the planet has seen the incredibly clever trailer that editor Jordan Brown made for the new Jon Scieszka anthology, Guys Read: Funny Business. (Serious students of humor will immediately realize that the original version of the joke didn't take place in a school cafeteria. But that's okay -- the changed venue works just as well.)

If you are really bored, here's an interview I did at Book Expo with Damon Caporaso from BSC Kids. (Scroll down past the ...