Cheesy Ain't Easy



So how does Frito-Lay create the world's favorite orange-hued snack? We reveal the secrets of Cheetos manufacturing in this month's Wired. Our favorite factoid, as a teaser:

Every half hour, an in-house lab analyzes the chemical composition of samples pulled from the cooking line to verify that the Cheetos have the right density and nutritional content. Then, every four hours, a four-person panel convenes to inspect and taste the snacks, comparing them to perfect reference Cheetos sent from...

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Published on May 26, 2010 08:45
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