When Is A Shop Not A Shop?

When it's a Louis Vuiton shop, apparently. Newcomers to the new flagship (don't you hate that? It's not a naval vessel) store are told that it's emphatically not a shop. It's a maison reflecting Louis Vuitton's art-de-vivre and savoir-faire, conceived as the home of a collector. Well, I'd say if it has tills and changing [...:]