Third-Party Ad Networks Respond to Twitter's New Ban

We all knew something like this would come once Twitter decided to make money. But that doesn't make it any easier for the companies hit hard by today's news that Twitter is banning all third party ad networks. The news comes shortly after Twitter announced a plan to roll out Promoted Tweets, a system that displays ads based on keywords in search queries. So it makes sense to prohibit in-stream advertising--it interferes with Twitter's own monetization strategy.

The Twitter Blog elaborates...