The Myth of Multitasking on KSL 5 TV

Last night, KSL 5 TV in Utah ran a story on The Myth of Multitasking. You can watch the video and then see my commentary below.

CLICK TO VIEW VIDEO

First, congrats to Michelle Jorgensen and Total Care Dental last night for a great interview on the Myth of Multitasking story on KSL 5 TV.

I especially got a kick when they talked about the University of Utah study on super-taskers–at most, 2.5% of the population–but the KSL poll last night showed 20% of people THINK they are supertaskers. It’s one of the biggest problems with the study. It creates a false sense of security and makes it harder for people to change their behavior.

The other big problem? The study neglects the effect of the behavior on relationships. Even if you are faster at making switches and escape 100% of the switching cost (a physical impossibility) you still damage relationships when you do it. When you multitask on a human being you are communicating to them they are unimportant.

Instead, communicate to your loved ones, coworkers, customers, and friends they they are the most important thing in your life–in that moment–by giving them 100% of your attention!

The post The Myth of Multitasking on KSL 5 TV appeared first on Dave Crenshaw | Helping Entrepreneurs Triumph Over Chaos.