How do you write for people who are different from you?

How do you write stories that capture and engage your readers, especially when they are different from you? Stop by Queen of All She Reads to see my take on writing engaging stories for middle-grade children, middle-aged engineers, and everyone in between. (Don't forget the contests!) 
http://queenofallshereads.blogspot.com/2013/07/virtual-book-tour-giveaway-for-ennara.html