How Hard Is Your Hustle?

I want success. I bet you want success. It’s normal. At least for us in the Western frame of mind (not exactly sure what I mean by this).

But how hard should your hustle be to reach your goals? And when I write “hustle” I mean your self-promotion and sharpening of elbows. Are you shy or are you one of those people who go: boom, boom, smack, whatever?

I struggle with this sometimes; tweeting about my own books like they were the holy grails of fiction. They’re not. They’re entertaining – otherwise I wouldn’t write them, but how much can I keep shouting it at the top of my social media lungs for people to check them out? And without me looking like a self-absorbed douche?

But since my goal is to write full-time, not only at lunch-time – I need to push, push, push and hustle, hustle, hustle. I can’t sit back and watch life go by like some kitchen window cat. I need to put myself out there without “putting myself out there”.

It’s tough. I try hard. Maybe sometimes I try too hard, but I don’t know any other way. And the Swedish jantelag comes tapping me on my shoulder at times asking me what on earth I think I’m doing thinking anything I do is better than anybody else’s.

And I want to say: because I work hard and try hard and want, want, want. But I also want to say: you’re right, I’ll keep my mouth shut.

It’s a constant struggle.

How hard can your hustle be? Please share your own thoughts and experiences in the comments below.

Cheers /J.