Burgerville Offers Personalized Calorie Counts on Receipts, You Want Thighs With That?


Think about what you hope for when you buy a meal from a local fast
food joint--speed, convenience, taste, and maybe even
sustainably-sourced ingredients if you're lucky. But a low-calorie
meal? Probably not that high on the list. Burgerville, a fast food
chain in the Pacific Northwest that highlights local, seasonal food, aims to change that by providing custom
nutritional information on receipts. The receipt system is being rolled
out to all 39 Burgerville locations this week. But does it...

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Published on May 18, 2010 14:46
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