When to Buy and When to Sit it Out

Whenever I release a new product, I always get questions from people wanting to know if they should buy it. For years I never knew how to answer this question—I just said, “Sorry, I’m not good at providing personal recommendations on products. If you’re uncertain, skip this one and read the blog for free.”

I said that for a couple of different reasons. First, I never want anyone to feel any kind of pressure to sign up for something if it’s not an amazing fit for them. I like product launches,...