Why we blog…
I got an email this afternoon from “a new media agency headquartered in the UK” wondering if I was “interested in selling advertising space on jeffreytharp.com.” The sender promises that advertisements would be unobtrusive and that they can pay an annual upfront payment for the advertising space. While the email does track back to an IP address in Uxbridge, England it’s safe to say that it qualifies as one of those sounds too good opportunities.
The truth is, I’m not blogging for advertisers. I’m not blogging to sell banners or to generate click-throughs or even to climb in the Technorati ratings. Mostly I’m blogging because I think I can turn a pretty phrase now and then and it seems that people are kind enough to humor me by reading it on a regular basis. If I happen to sell a few of my own wears in the process, so much the better – but this blog isn’t now and never will be written for the sake of generating a few pennies of advertising revenue. The complete lack of a coherent campaign for selling my own book should pretty much tell you where advertising falls on my list of priorities.
I think everyone that blogs harbors some kind of secret dream of being the next breakaway hit… and while it would be incredible to be on the receiving end of millions of hits a day, if I get there through the merits of the written word, that’s awesome. If it take shilling for some advertising company, well, I’ll keep my day job (at least 4 days a week) and enjoy the 20-30 people who check in around here on a regular basis.


