Theme Announced for 48 Hour Magazine, Over 6,000 Contributors Have Two Days to "Hustle"

That sound you hear, of thousands of writers, designers and photographers banging their heads against the wall to the beat of a ticking clock? That's the sound of 48 Hour Magazine, a new publication that aims to go from inspiration to execution in 48 hours and begins....now. Exactly two days from now, 48 Hour will be available to you, the eager public, as a real, printed magazine (and as a Web site, too, of course, don't be silly).

The "raucous experiment in using new tools to erase media's...