“Making ice-cream more nutritious with meat left-overs”

Today’s Press Release Headline of the Day is:



Making ice-cream more nutritious with meat left-overs

The European Research Media Center supplied the headline, which appears atop a press release full of delicious detail.


At least one newspaper found the press release useful, writing an article about it and including a link back to the press release. (Thanks to investigator Scott Langill for bringing this to our attention.) The Register chose to write its own headline, though:



EU boffins in plan for ‘more nutritious’ horsemeat ice cream — ’Disused’ animal products ideal for sick, elderly

BONUS (unrelated): Gorgonzola ice cream. (HT Mikael Hoffmann)


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Published on May 23, 2013 08:54
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