Could a design like this nudge our behavior toward healthier eating?
Behaviorial economists are gaga for the idea of "nudges"--tiny little hacks that can help people make better decisions. For example: Making 401k's opt-out rather than opt-in can wildly increase savings rates. Simply moving a salad bar can increase veggie consumption by 250%.
So it makes sense that a dinner-plate design could help us eat a far healthier diet.
"Wheel of Nutrition" was designed by two recent design-school...
Published on May 03, 2010 11:17