5 Tips In Evaluating How To Spend Your Marketing Dollars

In today's post, we will touch on the area that we all have deep concerns about; just how do we evaluate where to put our marketing budget. Try as I might to show you no cost areas to market, there are just times when you need to take the plunge and fork over the cash for a marketing benefit to your book.

The question, and fear, that many have is, "How do I know that the service I am looking at will be worth it?" Sometimes the fear or cynicism that an author has will lead them not to spend money