How One Non-Marketer Explains Social Media Marketing

If you had to explain Social Media and the Marketing opportunities available to young entrepreneurs, how would you do it?

Hugh McGuire (Librivox and Bite-Sized Edits) sent me the link to his Slideshare presentation for an event he recently spoke at. McGuire (also a regular on the Media Hacks podcast) likes to think he's not a Marketer (I'd argue that everybody in business is in both sales and marketing), but as you can see by his presentation, he's probably more suited to be a marketing...