Infographic of the Day: How to Pick the Perfect Typeface

A exhaustive flow chart that also tells the history of modern type design.

Why is it so hard to choose a typeface? Maybe it's because every single one designed represents months--even years--of teeth-gnashing by the designer, who saw some gap in the market and hoped to fill it with something brilliant.

But if you're not a graphic designer, these distinctions can be extremely obscure. Thiis flowchart, designed by Julian Hansen, helps. At first, it seems like a funny take on typeface selection: