Augmented Reality: Layar

*I could be wrong, but that's starting to look like an actual business.

http://www.mobile-ent.biz/news/36757/Layar-reveals-15m-downloads-for-iPhone-and-Android

"Augmented reality app Layar has been downloaded more than 1.5 million times for iPhone and Android, co-founder Claire Boonstra announced at the MIPTV conference today.

"More than 500 layers for the app have been published by developers, with 2,000 more in development, said Boonstra, who also gave a hint at the company's monetisation...