Just Ask
Day 86
“By listening, marketing will re–learn how to talk.”~ Doc Searls and David Weinberger
Fans are important – in more ways than one. If you have a following who’s read your book, getting their opinion on your marketing message can be very beneficial – and you don’t even have to create a focus group. Simply asking them what their favorite parts of the book were, what made them laugh out loud, or if they underlined/highlighted anything can be a good idea of where to get some good marketing ma...
“By listening, marketing will re–learn how to talk.”~ Doc Searls and David Weinberger
Fans are important – in more ways than one. If you have a following who’s read your book, getting their opinion on your marketing message can be very beneficial – and you don’t even have to create a focus group. Simply asking them what their favorite parts of the book were, what made them laugh out loud, or if they underlined/highlighted anything can be a good idea of where to get some good marketing ma...
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