The power of finding something in common

Breaking the ice at networking events is simple when you know you share something in common.



A few weeks ago I was at an event speaking to someone I have known for a number of years. Another long-term contact came over to join us. I didn't realise it at the time but he had never previously met the person to whom I was speaking, yet they launched into conversation as if they had known each other for years.



The reason that they immediately felt at ease with each other is that they are both ...
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Published on April 13, 2010 03:23
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