Next Steps in Promoting a Self-Published Book

I'm working on generating a list of the best questions people ask authors about their books and about the writing process.  My plan is to use these questions to support a series of interviews that will be available both in text and video formats.


I'm planning on doing some readings from "Here Be Monsters", both in local libraries and in the outdoors, and would love to make short videos of these readings to upload to youtube and other sites that could carry them, and increase the number of eyes and ears on my book.


 I'll be approaching a series of appropriate blogs and websites and offer to write some articles for them to increase my exposure among their readers.  
These are my initial thoughts on how I can easily take my promotion to the next level... I will gratefully welcome any ideas that you would be willing to share with me.
Thanks,
Jamie