How to Showcase Tweets Publicly

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Nowadays, most events are promoted through social media, and event organizers have discovered the power of associating a hashtag (#) with them. This allows people to comment on the event, and connect with other attendees before arrival – not to mention, it helps to promote the event online to a vast audience.


A great way to continue the conversation is to showcase the tweets live during the event on a big screen. Here I will share with you two websites that allow you to showcase a particular set of tweets in a visually appealing manner.


Visible Tweets


Visible Tweets allows you to type in a keyword, twitter handle or hashtag, and it will showcase various tweets containing your search in a marvelous way.


You can choose from three animation styles, including “letter by letter”, “rotation”, and “tag cloud”. All three animations are interesting, though my favourite is “rotation” (shown below).


“Rotation” displays a tweet, and then rotates the screen to display the next tweet.


The displayed tweets showcase not only the tweet itself, but also the twitter handle of the person that tweeted it and how long ago the tweet was posted. This allows the guests at your event to communicate with other guests, share thoughts about the event, and discover what other people are saying about the event as it happens.


TweetBeam


TweetBeam showcases tweets in a very different manner than Visible Tweets, but in a just as appealing fashion. After searching for a particular topic or hashtag, TweetBeam showcases multiple profile photos on the page, and then highlights a particular photo while displaying the tweet.


TweetBeam

Including #socialmediatips in your tweet would allow you to appear in this TweetBeam.


TweetBeam also highlights what was searched for (shown in the top left of the image), so everyone will know what to include in their tweet to make it appear on the screen.


Why You Should Showcase Tweets Live


When attendees see their tweets on a big screen that the entire audience can see, they feel much more involved in the event. They will be much more likely to continue to tweet the associated hashtag, and will appreciate feeling more engaged.


One thing to remember is that you don’t want the screen of tweets to be the main attraction of the event. When keynote speakers are on stage, consider turning off the screen of tweets until they are finished, or you could display the speaker’s personal social media information on the screen instead. The audience will then be able to mention the speaker in their tweets, and once the screen of tweets is back up, they will be able to share what they thought of the speech with the rest of the audience.


REMEMBER: if you are associating a hashtag with your event, research the hashtag first! You do not want tweets showing up on a big screen at your event that aren’t associated with it, or worse, contain vulgar language that may offend those who are in attendance.


So, the next time you are hosting an event, start encouraging possible attendees to use your hashtag early to gain some hype then use one of these tools to display relevant tweets live during the event in an eye-catching manner, and watch your audience become engaged!


For more social media tips and tricks, check out SocialMediaTips.com.


Author: Sabreena Thouli


Have you ever used a hashtag that was being used already for something completely different? Share your answer, and any other comments, below.


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Published on March 12, 2013 04:05
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