Intel Shows Off Its Behavioral-Based Television: Consumers and Advertisers Rejoice?

Ever write a message in Gmail and notice seconds later an advertisement related to what you just sent? Behavioral-based advertising is now the norm on the Web, but the often-frustrating marketing tool could soon benefit consumers as much as it benefits advertisers. At yesterday's Intel showcase, the Labs team showed off their "Personalized TV," which connects your laptop, cable box, and television together, and scans your Internet browsing patterns to offer TV show recommendations, from...