From Dawntreader :
Q Why do you seem obsessed with brand name apparel et al in Pattern Recognition and Spook Country?
A You ain't seen nothing, yet! Actually the new one may explain that, a bit. Or just further convince some people that I'm obsessed. It's one of the ways in which I feel I understand how the world works, and there aren't really that many of those. It's not about clothes, though, or branding; it's about code, subtext. I was really delighted, for instance, to learn who made George...
Published on April 07, 2010 13:22