Let IT Begin

And by IT, I mean launch prep.
So a few things I feel I should make public. First, I hope all my friends who are not writers (and even those who are) will forgive me for any promotional efforts that might feel excessive or over the top. I promise I will do my best to not over do it, but I think everyone has a different threshold of tolerance. I hope I don't cross yours. (But I promise not every post will be about me and/or my book. Most won't, so please do keep coming back.)
Also, be prepared for an unusual number of contests, excerpts, and mentions of reviews, etc, because that is what writers do when their first book is released. And their second. Maybe even the third. Okay, let’s face it. We do it for all of them until we become well enough known that our work promotes itself. Yeah.
Now, this is where I could use your help. 
I’d like to hear about your favorite unique promotion for a book or product. For instance, Bree Despain gave away custom nail polish that matched the covers of The Dark Divine series. Elana Johnson gave away a limited number of exclusive custom art pieces by the talented Dustin Hansen when she released Surrender.
Those are two of my favorites. Now I’d like to hear yours.
And, um, if you share an idea (not T-shirts, bookmarks, or posters) and I do something similar, you will receive the first of that type of prize for helping me out. No drawing. No tweeting or sharing or anything else required. Deal? Okay.
And…GO!