SEO For Writers, Smarty Pants, & Regular People

People ask me all the time about SEO. They say, “Lela, what is search engine optimization, anyway?” That is a lie. The truth is people never ask me about SEO, but they should because I know a few things about it. I’m sure the reason no one ever asks is because I travel in three broad types of circles:

writers
Internet smarty pants
normal people

The writers could care less about SEO. Half of them are still pissed off that they have to have a website at all because they are pretty sure that all tho...