Book Recomendation: The Icarus Deception #non-fiction

Book Recomendation: The Icarus Deception #non-fiction

I would recommend this book for anyone who is trying to create someting important, whether it's an organization, a novel, a rock band, or a house. 

I've always been a fan of Godin's writing. He is terrifically motivating, but sometimes his riffs feel a bit empty. And that's what he does: riff.

The premise of The Icarus Deception (which I can't help but mispronounce in my head as eye-care'-us), is that we're only familiar with one part of the story, the part where Icarus flies too close to the sun, has his wax wings melt, and plummet to his death.

We forget that he was cautioned against flying too low and getting his wings wet. Godin's point is that for creatives, flying too low is the the biggest risk. If one is to make a difference or stand out, one has to risk flying too high. The rest of the book is riff after riff about taking risks.

I highlighted some useful quotes, particularly about the value naysayers. I like the idea that they help you sort out the people who are not your audience.

The Icarus Deception is a fast read, and you could open it to any page and find inspiration. In fact, reading it cover to cover like I did is probably the wrong approach.

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The Icarus Deception: How High Will You Fly?: Seth Godin: 9781591846079: Amazon.com: Books

The Icarus Deception: How High Will You Fly? [Seth Godin] on Amazon.com. *FREE* super saver shipping on qualifying offers. In Seth Godin’s most inspiring book, he challenges readers to find th…

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