Personal Narratives

It sounds like President Obama and his communications staff are getting to know the research of Paul Slovic:

After weeks of making his case for the legislation in broad strokes -- including two similar rallies last week in Philadelphia and St. Charles, Mo. -- Mr. Obama used Monday's appearance to pivot to the personal, as he recounted the story of the cleaning woman, Natoma Canfield -- a health care drama that could not have been better scripted for his purposes if he had written it...