Analysis: When Working Day's Done, iPhones, and Soon iPads, Light Up

iPhone-use

Analysis of iPhone user trends show the devices get most play at evening time and also on the weekends, when they generate 7% more traffic than weekdays. Besides being useful for PR purposes, this shows business iPhone use still lags.

The data comes from a study by Localytics, who have been looking at app use on Apple's smartphone, and their figures are pretty clear: During the weekday iPhone users tend not to mess around with apps until much later in the day, but on the weekends app usage...

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Published on March 15, 2010 08:26
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