Is Streaming Music Service KKBox the Chinese Spotify?

Media companies worldwide are struggling with ad sales and budgets, desperately trying new business models like online pay walls to scrape by. But what if they moved into selling something other than journalism -- like, say, music?

Enter China's KKBox, which takes the unique approach of working as a streaming music service that happens to give away music journalism as a bonus. It sort of flips the Spotify model on its head, too. The music streaming isn't free. Users pay about $4.50 a month to...