Throw Your Book Up a Tree

No disrespect, but some might say that launching your book by wrapping a copy in cloth and tying it with flax then throwing it in the sea is a bit of a gimmick to get attention, given how many books are published these days and compete for promotional advantage.

Such a launch event (reported in the NZ Catholic, December 2-15, 2012) was said to be following a Maori ritual – whakatere ki tai – a “launching at sea”, a “sending forth of the first fruit” of the author’s pen.

Fair enough.

Since my next novel (to be published in 2013) has a background of forest conservation maybe I should get myself photographed throwing a copy up in a tree.

It’s great how one author’s creativity can inspire another.
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Published on December 11, 2012 18:12 Tags: book-launch, catholic, conservation, creativity, gimmick, maori, ritual
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