If publishers (and, more importantly, the public) really embrace the iPad, we're going to be seeing more than just black-text-on-white books--if you wanted that, you'd buy a Kindle, not a giant iPhone with Wi-Fi, a huge LCD, and a top-of-its-class mobile processor. But then, are these crazy game/video/audio hybrids really "books"? If Penguin's amazing examples are a sign of things to come, we may be asking that question quite often.
Said Penguin's CEO, John Makinson, at an event this week:
We...
Published on March 04, 2010 00:25