The Results of my Black Friday and Cyber Monday Sales

 InappropriateBy Sherry Silver(Paperback Cover)
Dear Writer,
From one Indie author to another, I am reporting my sales for the biggest sale days of the year, Black Friday and Cyber Monday. 
For Black Friday, I had received an invitation from All Romance Ebooks to run a sale that they could advertise. I set my entire catalog at 50% off and notified them of such. I advertised it on my blog and set automatic promo tweets every hour at Twitter for the day. Many of my fun Twitter pals graciously retweeted them as did ARe. I only have PDF and ePub files available at ARe. Here are my results:
Inappropriate by Sherry Silver sold one copy.The Master Manipulator by Sherry Silver sold one copy.Son of a Preacher Man by Pamela Downs sold one copy.
For Cyber Monday, I opted to offer 50% off Coupon Codes at Smashwords, since they have every ebook format available. I advertised the sale beginning Sunday on my blog and every hour at Twitter. Lots and lots of retweets from fabulous Twitter friends. Here are my results:
No sales. 
I noticed Amazon was price matching Sony for five of my titles, so I tweeted deep discounts on the Kindles. Here are my results:
No sales.
I did sell one Nook of Houseguest at Barnes and Noble and one more copy of Inappropriate at ARe over the weekend outside of the sale. The lovely woman who bought Houseguest mentioned it on Twitter!
Without any promotion or sales or free books or loss leaders, I normally sell between zero and three books per day. Lately I've been averaging one sale each weekday and none over the weekends. 
My last blundering promotion for the year has begun today. I'm offering Wish Upon a Djinn by Pamela Downs, an erotic romantic comedy short story, with a preview of Fully Involved Fire by Sherry Silver in the back matter FREE through December 1, 2012 as a Kindle eBook in the Amazon Select program. Likes, tags, downloads and honest reviews are sincerely appreciated and I'm always happy to reciprocate. Writers helping writers. I love you, kindred souls!
Onward and Upward,Sherry Silver

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Published on November 27, 2012 08:46
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