The Pulse Of Content

How often should you tweet? How often should you Blog? How long should a Podcast be? How many friends should you have on Facebook?

Businesses and individuals ask this question all of the time as if there is some sort of real/true answer. As if the success of an initiative is relative to the quantity of content being published. It should come as no surprise that there is no silver bullet. The truth is, there is no right answer to this question (or, more appropriately, the answer is: "it...