Focus on the "boring stuff"

Every once in a while, someone says something that hits me between the eyes, something that seems simple but is so profoundly wise, all I can do is marvel…and then strive to put it into practice.

I was recently reading a recap of comments made by O'Reilly Media ceo Tim O'Reilly to the publishing industry's Tools of Change conference.  His advice to publishers?  Focus on the "boring stuff."  He pointed out that a lot of what publishers do is not cool stuff, but is instead the mundane day to...