The author platform

This term is coming up time and time again. It basically means your brand, which in turn relates to how well known you are. The old days of writing in a garret and someone else marketing you are long gone, but I think a lot of us would like to still be left alone to write.

I really enjoy engaging with people who have read my books but it goes far beyond that. How much should you engage; through which medium and how frequently were hot topics at GenreCon. Lots of discussion about various types of social media too. It certainly is a rapidly changing landscape.