Paid Content on paid content

Paid Content is holding a conference on paid content. I'm there. Sigh. No surprise that I think this is too much focus on one model and meme.

At the start, James McQuivey of Forrester says: "People don't pay for content and they never have… They have always paid for access to content. In the past, access happened to be gated by analog constraints." We correlated the form – the gate – with the content. He argues that we are paying more for access but didn't pay for content. "Media have always ...