No more big events

Here are things that you can now avoid:



The annual review

The annual sales conference

The big product launch

The grand opening of a new branch

Drop dead one-shot negotiation events



The reasons? Well, they don't work. They don't work because big events leave little room for iteration, for trial and error, for earning rapport. And the biggest reason: frequent cheap communication is easier than ever, and if you use it, you'll discover that the process creates far more gains than...

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Published on February 17, 2010 02:37
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