Facebook Zero: To Get More of Your Data Dollars, Social Networking Takes a Cue From Crack Dealers

Word's just leaked, before a formal announcement, of a new super-light, text-only version of Facebook designed for simple cell phone interactions. It looks like it's designed to further Facebook's penetration into daily life. And it might be free. But only for little taste.

The system is called Facebook Zero, and it was almost accidentally revealed earlier Tuesday during a 20-minute keynote address by Facebook's Chamath Palihapitiya at the Mobile World Congress event. The obsessives at...