The Number That Matters

During the past week, I've been doing extensive radio interviews around the U.S., speaking on the positive news in the job market. That's right, I said it: positive news! That's become an oxymoron.

After speaking as the "jobs expert" with very influential and successful talk show hosts around the country, I've noticed a recurring theme (after 5 interviews): the media cannot process or convey positive news. Despite numerous positive signs of an uptick in the job market, the media cannot accept the glass as half-full.

Part of the problem is the paradigm that negative news sells. Almost all of the positive news was met with yeah but...yeah but don't you think its an aberration? NO I DON'T!

Why do we focus on the unemployment number? Shouldn't we focus on the over 90% of the U.S. who are employed full-time? Isn't this the number that matters?

www.YourBlissList.com for podcast recordings of some of the interviews.
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Published on April 15, 2010 10:34
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