Do one star reviews hurt sales? Or “how I spent a morning reading hilarious 50 Shades reviews”

I read an article last week (well, the majority of an article) on top-selling Amazon titles with huge numbers of poor reviews. The article stemmed from the paid reviews scandal headed by John Locke and his ilk, but it got me thinking. Do negative reviews hurt sales? I know when I see a poor review [...]
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Published on October 01, 2012 13:05
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