For some reason, no one in Social Media is really allowed to make any money. It's verboten. It's against the community spirit. It's the wrong thing to do.
That's just, plain stupid. Yes, the new digital channels are primed for those who are looking to connect, communicate and engage in conversations, but if there is no benefit in the end, then all is lost. For some, that end benefit will be dollars in the bank, for others it will be social capital (check out Tara Hunt's amazing book, The...
Published on February 06, 2010 12:11