I'm one of the 55%....are you?
This study has been the talk among YA authors/readers these last few days.
It states that, "More than half the consumers of books classified for young adults aren’t all that young. According to a new study, fully 55% of buyers of works that publishers designate for kids aged 12 to 17 -- known as YA books -- are 18 or older, with the largest segment aged 30 to 44, a group that alone accounted for 28% of YA sales."
And when these people were asked who they were purchasing books for, 78% said they were buying the books for themselves.
I'm one of the 55% and 78% (although after I read my YA books, I put them in my classroom library).
What about you? I'd love to hear what age group my readers fall into. Care to take a quick survey?
Thanks...you rock!
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It states that, "More than half the consumers of books classified for young adults aren’t all that young. According to a new study, fully 55% of buyers of works that publishers designate for kids aged 12 to 17 -- known as YA books -- are 18 or older, with the largest segment aged 30 to 44, a group that alone accounted for 28% of YA sales."
And when these people were asked who they were purchasing books for, 78% said they were buying the books for themselves.
I'm one of the 55% and 78% (although after I read my YA books, I put them in my classroom library).
What about you? I'd love to hear what age group my readers fall into. Care to take a quick survey?
Thanks...you rock!
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