Significant Objects — the meme

An ad for YLighting, from the January 2010 issue of Zink Magazine

There's no doubt about it. A significant-objects meme has emerged in US culture, recently. I'm not just talking about Orhan Pamuk's museum. Over at Fast Company, William Bostwick writes: "Maybe it's the recession (it's always the recession), but we seem to be going through a phase of self-analysis-through-stuff." Here's an ad for YLighting, from the current issue of the magazine Zink. Readers, let us know whenever you spot...