Marketing Made Simple for Authorsby Rob EagarFor many authors, the term “marketing” seems as complex and confusing as learning to speak a foreign language. Fortunately, the process of promoting a book doesn’t have to be complicated. Use this proven approach to sell more books based on answering one simple question.
The problem for many authors is that they view marketing as explaining what they’re book is about, who they are, or why they write. However, this perspective contains a counterprodu...
Published on August 27, 2012 06:00