One other tactic I've employed in marketing 'Red Sky at Morning'; I designed business cards depicting the book's cover (in full color) on one side, with my web address printed on the back (
www.stevewilsonauthor.com). Once there, readers can download the first couple of chapters, or link to White Feather Press (my publisher) or Amazon.com.
The cards have helped tremendously. I've passed out over 150 so far. It's a great way to get the word out. And I can pass them out to people without giving some spiel that could quickly become annoying. They also make great bookmarks. And best of all, they were very inexpensive. Effective marketing on a budget--it doesn't get much better than that.
I hope this helps someone out there. Till then, keep reading!
Steve
Published on August 21, 2012 17:37